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Pepsico is taking heat from the pro-life movement. I am not sure if aborted fetal cells are actually a part of the "artificial flavoring" being manufactured, or if the fetal cells are only being used in the production process. Either way, I oppose it, of course, but it may not be quite as bad as it sounds. The artificial flavors may not actually contain aborted fetal cells. I am trying to look into this a bit deeper, as are other people, and so I think the truth will come out in the end.
Meanwhile, Pepsi may find themselves being boycotted for religious reasons and not merely health reasons.
http://www.disinfo.com/2011/11/pepsi-getting-heat-for-use-of-aborted-fetal-cells-in-flavor-research/